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Strengtheting the Value Chain
Strengthening the Value Chain
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From distributors to suppliers, associates to IT buyers and more, there are many hands working to keep the robust, customer-driven value chain intact.
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The retail landscape is constantly evolving as customers expect more from their experiences with retail brands, whether in store or online.
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61% of retailers are implementing new strategies to transform their business to stay ahead of the curve and meet the expectations of the modern consumer.
Personalized and contextual experiences are the expectation
Acquiring a new customer is five times more costly than reengaging an existing customer.
That’s why retailers need advanced solutions engineered for customer satisfaction and retention to turn casual shoppers into loyal customers.
In-store and e-commerce data analytics, which track omnichannel engagement, not only provide insights about consumer preference opportunities from the initial engagement, but can also help curate personalized and contextual experiences that draw these customers back.
Greater personalization leads to a 40% increase in a customer’s basket size.
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More than 3 out of 5 consumers say retail technologies and innovations improved their shopping experience.
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64% of shoppers say they feel retailers don’t truly know them.
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90% of customers expect consistent interactions across channels.
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Customer retention rates are 90% higher for omnichannel vs. single channel.
Return on innovation: The new ROI
Keeping customers pleased enough to sing your praises is vital, but so is making sure your business’s books have a happy ending. It’s essential to use strategic digital solutions that deliver on customer expectations while streamlining operations and associated costs.
With an intelligent infrastructure that simplifies IT and is compatible across the value chain, Cisco can help retailers remain agile and leverage a network that works for them to meet evolving business needs.
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Retail and consumer products executives project that intelligent automation capabilities could help increase annual revenue growth by up to 10%.
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By implementing artificial intelligence (AI) to scale across the value chain, retailers could save as much as $340 billion.
For you, for customers, for all of retail
Technology is transforming every aspect of the retail industry, from the customer journey and associate experience to store operations and supply chain management. Cisco not only understands the new world of retail, we make it possible.
Our solutions provide retailers with unrivaled end-to-end visibility across devices, applications, networks, and multicloud infrastructure to deliver insights that drive powerful role-based action, enhanced automation, and faster, better decision making.
Between customer expectations and an experience that delivers, there’s a bridge.
